Todmorden News

Element Jewellery Launches 'Own Art' Initiative

Have you ever found yourself peering through a jewellery shop window, yearning after the gems on display but knowing you can’t afford the price tag? Worry not, Element Jewellery has the perfect solution.

The boutique jewellery store is taking part in a fantastic new scheme run by Arts Council England called ‘Own Art’. Designed to make it easy and affordable for everyone and anyone to buy contemporary works of art and crafts, consumers can purchase art including beautiful handcrafted designer jewellery by borrowing up to £2,000 with 0% interest on repayments.

Whether spreading the cost of present buying throughout Christmas or treating yourself to some sparkle to escape the January blues, ‘Own Art’ will enable all of Element Jewellery’s customers to own a piece of jewellery from their stunning range of handmade, ethical and contemporary collections without spending a fortune up front.

The focus is on quality rather than quantity with this scheme, artwork rather than mass-produced gems, and Element Jewellery aims to continue Art Council England’s work in putting the arts at the heart of national life into the heart of their business.

Caroline Kindy of Element Jewellery said: “We really wanted to get involved in the scheme to allow everyone to have the means to buy a piece of contemporary jewellery”

“It gives people the opportunity to purchase something really beautiful in this economically difficult climate whilst contributing to the country’s arts industry.”

Own Art enables people to borrow from £100 to £2,000 and pay back the loan in monthly instalments – interest free.

Visit The Element Jewellery Website

Visit The Own Art Website